Head Shepherd
Mark Ferguson from neXtgen Agri brings you the latest in livestock, genetics, innovation and technology. We focus on sheep and beef farming in Australia and New Zealand, and the people doing great things in those industries. To learn more about neXtgen Agri, visit www.nextgenagri.com.
Head Shepherd
The factors of success in a large scale farming enterprise with Julie McDonald
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Julie is the CFO of McDonalds Holdings- 3.36 million hectares based in Queensland Australia. Julie credits many things to the success of such a large scale enterprise but one of the defining reasons is the intergenerational knowledge. Having support and information from older generations combed with the younger generations enthusiasm, combined with good communication, has been a real strength for the McDonalds.
Mark and Julie cover how the business runs and what markets they're targeting and, obviously, what genetics they are using to achieve that goal.
Nearly 10 years ago, Julie lost her partner, Zanda. Zanda was a prominent figure in the Agricultural industry in Australia, known for trying new things and helping young people out in the industry.
In 2014, in honour of Zanda McDonald, the Zanda McDonald award was created. The award supports talented and passionate young professionals in the Ag sector from Australia and New Zealand. Applications for the next award are now open.
To find out more about the Zanda award, check out their website below.
https://www.zandamcdonaldaward.com/
https://www.zandamcdonaldaward.com/sponsors
Head Shepherd is brought to you by neXtgen Agri International Limited.
We help livestock farmers get the most out of the genetics they farm with. Get in touch with us if you would like to hear more about how we can help you do what you do best: info@nextgenagri.com.
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